Knowledge Hub
Public affairs
At EACA, we represent the regulatory interests of communications agencies across Europe. We advocate for balanced policies that support responsible, effective, and innovative advertising. The resources below provide practical guidance on key topics such as data protection, political advertising, accessibility, and age verification.
2025 Political Advertising Guide
A practical guide to navigating political advertising regulations across Europe ahead of the elections.
2025 European Accessibility Act: Strategic Compliance for Communications Agencies
This guide helps agencies prepare for the upcoming European Accessibility Act, outlining how to embed accessibility into communications, campaigns, and creative production to meet legal and ethical standards
2025 Understanding the CAN Children’s Code
A practical explainer for agencies on how to align campaigns with the CAN Children’s Rights and Wellbeing Code, covering key principles like safety-by-design, privacy, and responsible practice in digital environments.
2025 Protecting Minors Online – Age Verification Guidelines
This EACA guide explains how communications agencies can comply with the DSA’s new age assurance rules, outlining when age verification is required, approved technologies, and privacy-first approaches to protect minors online.
Still have questions?
If you have any questions, comments or suggestions for other areas you would like us to cover, do not hesitate to reach out to monika.magyar@eaca.eu