Jack Daniel’s Appoints 22feet as Integrated Creative Agency of Record for India

Avr 27, 2026

The comprehensive and integrated mandate encompasses brand strategy, digital, social media, packaging, experiential and retail communications

Taco Bell Drafts Fernando Mendoza with LinkedIn Ready PowerPoint Presentation

Avr 27, 2026

Deutsch’s campaign honours the projected #1 NFL draft pick with a corporate-themed presentation deck, a Las Vegas billboard activation, and a tongue-in-cheek celebration that mirrors Fernando’s own professional, MBA-minded persona

“Convenience Has Created a Crisis of Meaning” Why We’re All Looking for a Bit of Friction

Avr 25, 2026

In the age of AI, people are craving something more human. Cecelia Girr, strategy director of Backslash, talks to LBB’s Laura Swinton Gupta about the ‘Proof of Human’, the theme of the 2026 Edges Report

Fujifilm and McCann Talk Reframing What Makes a Photo Worth Keeping for instax mini 13

Avr 25, 2026

McCann New York’s global campaign for the instax mini 13 turns a self-timer feature into a story about friendship, surprise and the beauty of an imperfect shot – LBB’s Tará McKerr catches up with the brand and agency to find out more

Hannaford Supermarkets’ ‘More Good’ Campaign Marks a New Chapter with Chemistry

Avr 25, 2026

Set to Noah Kahan’s ‘Maine,’ the campaign marks the retailer’s first work with its AOR Chemistry, spotlighting everyday life, local producers and the communities across the Northeast of the US