Mai 28, 2026
“We used Martin, from Vocal Type, as our primary typeface, which helped ground the project with a sense of purpose and history”
Mai 28, 2026
The brand campaign avoids “airbrushed clichés” in favour of “a different attitude,” said ECD Sarah McGregor
Mai 28, 2026
The Australian Government campaign primarily targets women aged 35–55 to help them decipher the physical and emotional changes they may be experiencing
Mai 28, 2026
The production company and representation firm deepen their relationship as the former continues growing its roster and market presence across North America, reports LBB’s April Summers
Mai 28, 2026
Exclusive: The largely-improvised ‘Bag Chats’ is designed primarily to entertain and extend the brand’s worldbuilding, marketer Sarah Schwab and Clemenger BBDO’s Matt Chandler, Tom Lawrence, and Samuel Raftl told LBB’s Brittney...
Mai 27, 2026
SOFTSPOT™ co-founder, Tomás Whitmore, on directing a talent whose cultural presence helped shape his own understanding of comedy, music, and truth-telling, as told to LBB’s April Summers