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Schafer Condon Carter Hires Liam Boyle as Chief Growth Officer

Schafer Condon Carter Hires Liam Boyle as Chief Growth Officer

Mai 4, 2026

Liam Boyle brings a career rooted in new business and growth, most recently, leading both at Bader Rutter
Canadian Tire Celebrates Summer with Hudson’s Bay Stripes Summer ’26 Collection Launch

Canadian Tire Celebrates Summer with Hudson’s Bay Stripes Summer ’26 Collection Launch

Mai 2, 2026

Created with Publicis Toronto, the ‘Make It Last’ campaign marks the brand’s first fully-integrated seasonal product launch for Hudson’s Bay Stripes since taking over stewardship in 2025, reports LBB’s Jordan Won Neufeldt
Desperados Turns Experimentation Into Night-Out Experience with La Fábrica

Desperados Turns Experimentation Into Night-Out Experience with La Fábrica

Mai 2, 2026

The Romans will support the development of creative ideas, bringing cultural collaborations to market and leading on global communications
Research Reveals ‘Intelligence Gap’ as Many Enterprises Fail to Act on Real-Time Consumer Insights

Research Reveals ‘Intelligence Gap’ as Many Enterprises Fail to Act on Real-Time Consumer Insights

Mai 2, 2026

Global study from Sprout Social finds 86% of organisations missed opportunities due to delayed or siloed insights, while only 10% can act on real-time data within hours
The Devil Wears Prada 2: 11 Stylish Brand Collabs to Know

The Devil Wears Prada 2: 11 Stylish Brand Collabs to Know

Mai 2, 2026

In today’s fashion haul, we spotlight some of the standout marketing campaigns co-promoting the sequel alongside brands including Diet Coke, Samsung, Google and Starbucks, writes LBB’s Ben Conway
Rao’s Homemade Names Goodby Silverstein & Partners Creative Agency Partner

Rao’s Homemade Names Goodby Silverstein & Partners Creative Agency Partner

Mai 2, 2026

GS&P will develop creative work for Rao’s Homemade across its growing portfolio
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