Kendall Jenner Steps Into the World of ‘The Devil Wears Prada’ with L’Oréal

Mar 16, 2026

Created by Maximum Effort, the campaign places viewers in the cut-throat, fast-paced world of Runway Magazine, starring L’Oréal global brand ambassadors Kendall Jenner and Simone Ashley, reports LBB’s Abi Lightfoot

How Cultural Intelligence Helps Businesses Reach People Where They Are

Mar 16, 2026

Elizabeth Tan, McCann Singapore’s behavioural sciences and insights manager explores how effective businesses should pay attention to cultural undercurrents and use culture as a planning framework

Burger King Crowns New King in Apologetic Oscars Ad

Mar 16, 2026

Created by BarkleyOKRP, the fast food chain’s new spot is led by brand president Tom Curtis and promises to treat customers like royalty in midst of comeback campaign

CoorDown Tells the World to ‘Just Evolve’ Rather than Use the R-word

Mar 14, 2026

For World Down Syndrome Day, the bold new campaign created by SMALL and directed by Martin Holzman urges society to drop outdated ableist language and the ‘R-word’ for good

Documenting the Rituals of a Recovering Alcoholic in ‘One Day at a Time’

Mar 14, 2026

ArtClass director Luke Jaden shares more about ‘One Day at a Time’, his short film documenting the daily rituals of recovering alcoholic, ‘Grandpa Ken’, with Little Black Book’s Abi Lightfoot as part of LBB’s Film Club series

Uber Enlists Maura Higgins for Devious St Patrick’s Day IrishXit Campaign

Mar 14, 2026

With Maura Higgins leading the getaway, Uber and Mother New York are tapping into the peculiar pleasure of leaving the party early this St Patrick’s Day. LBB’s Tara McKerr catches up with the teams behind the work