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How IXYXI Crafted the Sound of adidas ‘Último Tango’

How IXYXI Crafted the Sound of adidas ‘Último Tango’

Juin 20, 2026

IXYXI used music to capture the emotional journey of one of the greatest athletes in history
“Craft No Longer Lives in a Single Territory. It Is Everywhere”: Rafael Gil on the Evolution of Industry Craft

“Craft No Longer Lives in a Single Territory. It Is Everywhere”: Rafael Gil on the Evolution of Industry Craft

Juin 20, 2026

The Cannes category’s jury president and Artplan CCO tells LBB’s Abi Lightfoot about his hopes for Industry Craft this year, the addition of the AI Craft category, and why he wants Brazilian creativity to “continue to shine” in the South of France
Seed Brings ‘Coachella of Wellbeing’ to Life for HX26

Seed Brings ‘Coachella of Wellbeing’ to Life for HX26

Juin 20, 2026

4,000 attendees expected at London’s 180 Studios as brands and thought leaders converge for two days of science-led experience
Erik He Reunites with Jazzy Across Trio of Music Videos, Produced by Partizan

Erik He Reunites with Jazzy Across Trio of Music Videos, Produced by Partizan

Juin 20, 2026

Erik He has directed visuals for Jazzy’s collaborations with East End Dubs, Calvin Harris, and Chris Lorenzo
How Experiential Marketing Is Closing the AI Trust Gap and the Work That Won 9 Awards

How Experiential Marketing Is Closing the AI Trust Gap and the Work That Won 9 Awards

Juin 19, 2026

The team at Left Field Labs reflects on the 2026 Eventex and Ex Awards
Casa Batlló and HBO Max Wake Antoni Gaudí’s Dragon for Unique ‘House of Dragon’ Experience

Casa Batlló and HBO Max Wake Antoni Gaudí’s Dragon for Unique ‘House of Dragon’ Experience

Juin 19, 2026

Iconic Barcelona building to host artistic installation inspired by the HBO Original series, culminating in three monumental stained-glass windows forged by master glass artisan David Gibernau
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